May 2009 ARCHIVE

Click Fraud 101

(4th May, 2009)

Click Fraud 101  | read this item

Thanks to increased efforts from the search engines and ad networks, click fraud is less of a problem than it once was, but it still exists. Here’s how to arm yourself against this potential foe. …

Social Media Insights from TripAdvisor CEO Steve Kaufer, Part 2

(4th May, 2009)

Social Media Insights from TripAdvisor CEO Steve Kaufer, Part 2   | read this item

With a successful presence on Facebook and YouTube, TripAdvisor was doing social media before it was the cool thing to do. The secret? Speed Wins. …