May 2009 ARCHIVE

Include Your Employees in Your Social Media Strategy

(11th May, 2009)

Include Your Employees in Your Social Media Strategy  | read this item

Before launching any kind of social media strategy, companies need to first understand that it can be affected by anyone who receives a paycheck from them. It’s important to make sure you not only plan contingencies for your corporate social media efforts, but also put in place policies for employees and their actions on social media platforms. …

Why Settle for Best Practices? Part 2

(11th May, 2009)

Why Settle for Best Practices? Part 2   | read this item

As a marketer, you can’t take SEO for granted when working with an agency. They may be following best practices to build a search-friendly site, but don’t assume they’re implementing a full-blown search engine optimization strategy. …

Search Engine Submission 101, Part 1

(11th May, 2009)

Search Engine Submission 101, Part 1  | read this item

This two-part article will look at developing a healthy relationship with search engines so they can become aware of your site and then stay up to date as your site grows. …