August 2009 ARCHIVE

Social, Search, and Branding

(24th August, 2009)

Social, Search, and Branding  | read this item

Social media is about interacting with your target audience, creating bonds with your brand, and then giving your audience outlets to exercise those bonds. To focus on mere content and links misses the point of participation. …

10 Common SEO Mistakes

(24th August, 2009)

10 Common SEO Mistakes  | read this item

Especially in larger organizations, it’s common that SEO doesn’t get the credit it deserves for driving traffic to a Web site. Unfortunately, this can often lead to uninformed senior managers making decisions that are catastrophic from an SEO perspective. …

Google Analytics 101, Part 1

(24th August, 2009)

Google Analytics 101, Part 1  | read this item

How do you know if your site is accomplishing the company’s goals or not? Google Analytics is a good choice to begin gaining this insight, because it provides great statistics for free. …

Socialnomics: It’s a People Driven Economy, Stupid.

(24th August, 2009)

Socialnomics: It's a People Driven Economy, Stupid.  | read this item

Socialnomics is a massive socioeconomic shift. Yet, some of the core marketing and business principals of the last few centuries will still apply. …