December 2009 ARCHIVE

Solve Your Call Tracking Problems Now!

(31st December, 2009)

Tracking calls has long been seen as a Holy Grail of tracking promotions. The good news? That Holy Grail is available and possible for marketers of every size. …

Using Alibaba.com for B2B Leads

(30th December, 2009)

While Alibaba is described as an “Asian eBay” and credited with causing eBay to shut down its Chinese operation in 2006, it’s much more than that. And its global domination plan is being rolled out at astonishing speed. …

Choose the Right SEO Project Goals

(29th December, 2009)

Picking the right goals is key to the success of any SEO effort. A surprising number of companies focus on what they think are the right goals, but end up being dead wrong. Success comes when you can tie your SEO goals to the broader goals of your business. …

Link Building Tactics 101, Part 2

(28th December, 2009)

Concentrate on offering something of value to the online community/industry to demonstrate why they should visit your site. Focus on the idea of reaching out to others and building quality connections that make sense. …

10 Ways Twitter Can Make Money

(28th December, 2009)

With traditional advertising proving less effective, marketers need new outlets like Twitter and Facebook to help create interest and demand. By working new features into the service, the company could enhance users’ Twitter experience, and monetize their service at the same time. …

Good Riddance, 2009

(25th December, 2009)

Let’s face it, 2009 was a pretty awful year. And not just the world of advertising. But there are signs of hope as we head toward 2010. …

Link Marketing Challenges & Solutions

(24th December, 2009)

Two of the biggest obstacles companies face in link marketing are developing linkable content and making people aware of it. The key to success in these areas is to widen the scope of places where you get ideas. …

Emotional Motivators in Landing Page Optimization

(23rd December, 2009)

Visitors will arrive at your Web site with their own needs, perspectives, and emotions. Because you don’t know much about them individually, here’s how you can influence them with the design of your site. …

Selecting an SEO Firm: The What, How, and Who

(22nd December, 2009)

Selecting a search engine optimization company, or finding someone to do SEO in-house, can seem difficult, but it doesn’t have to be. Start with the basics: know what you want them to do, understand how they plan on doing it, and look at who is going to be doing the work. …

Link Building Tactics 101, Part 1

(21st December, 2009)

Link building is one of the most important elements to obtaining high rankings in the major search engines. It involves ongoing effort and a long-term strategy to ensure a Web site continues enjoying success in organic search results. …