July 2010 ARCHIVE

Why Online Reputation Management Shouldn’t be a Knee-jerk Reaction

(12th July, 2010)

Why Online Reputation Management Shouldn't be a Knee-jerk Reaction  | read this item

Whether you’re the CEO of a major corporation or small local business, sooner or later you’ll have to deal with negative publicity. In today’s world, how you handle this issue for your business can be a make or break decision. …

The Challenges of Measuring SEO Success, Part 1

(12th July, 2010)

The Challenges of Measuring SEO Success, Part 1  | read this item

Some of the most common challenges of reporting on SEO performance, plus solutions. First of a three-part series. …

Google’s Latest Move Toward Social Shopping

(12th July, 2010)

Google's Latest Move Toward Social Shopping  | read this item

With Google’s seller ratings, advertisers who practice good customer service will be rewarded and achieve better ROI on their digital marketing programs. …