Marissa Mayer: Yahoo Will Focus More on Search, Core Products

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Yahoo’s CEO shared her future plans, telling investors that the company will start to double down on things that made it successful in the past, like search and mail; and noted the Yahoo-Microsoft search alliance has “fallen below expectations.”

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Bing Gains More Ground in Search Engine Market Share, Yahoo Resumes Downward Slide

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Google continues to dominate in search engine market share, though Bing continues to make small gains. The vast majority of organic searches (66.4 percent) from work and home are still powered by Google, while Bing powers 25.3 percent.

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Yahoo Bing Network Replaces Microsoft adCenter

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Microsoft is to rebrand its advertising arm as part of a deeper partnership with search firm Yahoo. Bing Ads will replace the Microsoft platform formerly known as adCenter. This rebranding has also already been launched on the adCenter landing page.

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Bing Grows Search Market Share, Google Repeats High, Yahoo Halts Slide

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For the second straight month Bing saw its U.S. search engine market share on the rise. Meanwhile, Google held steady, duplicating its record share of the search market, while Yahoo held steady after 10 months of declines, comScore reported.

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Google, Bing Grow Search Market Share as Yahoo Continues to Wither

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Google further increased its already dominant share of the U.S. search engine market in June, topping its own record set in May, according to comScore. Bing also saw its market share increase, while Yahoo’s decline extended to 10 months.

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Yahoo Redesigns Image & Video Search Results, Adds Getty Images

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Yahoo has unveiled new Image and video search results page layouts and features, based on a redesign, reengineering, and a new partnership with Getty Images. Features include autoplay video previews, a quality badge, and more.

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